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Service marketing mix and customer-based brand equity in mobile telecome industry in Bangladesh : A study on Rajshahi District / Md. Zahid Hossain ;

By: Hossain, Md. ZahidContributor(s): Sarker, Md. Omar Faruk, Supervisor | Kamruzzaman, Md. Co-SupervisorMaterial type: TextTextLanguage: English Publication details: Rajshahi : Institute of Bangladesh Studies, University of Rajshahi, 2021Description: xix, 233 leaves : ill, ; 29.cmSubject(s): Servicing of products -- Rajshahi | General management -- BangladeshDDC classification: 658.812095492 Dissertation note: Thesis (Ph. D.) -- Institute of Bangladesh Studies, University of Rajshahi, 2021
Item type: Theses
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Thesis (Ph. D.) -- Institute of Bangladesh Studies, University of Rajshahi, 2021

Bibliography : Leaves 179 - 193

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