TY  - BOOK
AU  - Varshney,Roshan Lal
AU  - Bhattacharyya, B
TI  - International marketing management : an Indian perspective
U1  - 658.8 23
PY  - 1984///
CY  - New Delhi : 
PB  - Sultan Chand & Sons, 
KW  -  Export marketing.
KW  - Marketing
KW  -  Management
N1  - Includes bibliographical references and index
ER  -