Varshney, R. L.

International marketing management : an Indian perspective / R. L. Varshney and B. Bhattacharyya. - 4th rev. & enl. ed. - New Delhi : Sultan Chand & Sons, c1980 [1984] - xii, [2], 448 p. : ill. ; 23 cm.

Includes Index.

30.00


Marketing --Management
Marketing

658.8 / VAI 1984