TY - MANSCPT AU - Mitul,Nahida Parvin AU - Reza, Md. Salim, Supervisor TI - Understanding Marketing Strategy and Measuring Consumer Attitude towards Mico Credit Service of NGOs in Bangladesh: A Study on ASA and BRAC U1 - 658.8343 23 PY - 2016/// CY - Rajshahi PB - Department of Marketing, University of Rajshahi KW - Marketing research KW - Consumers KW - Attitudes KW - Research N1 - Thesis (Ph. D.) --Department of Marketing, University of Rajshahi, 2016; Bibliography : leaf 161; References: Leaves 157-160 ER -