000 00986nam a2200277 a 4500
001 60955
003 BD-RjUL
005 20211209080915.0
008 170104s1998 ii a|||| |||| 00| 0 eng d
020 _a8126100451 (Vol.1)
020 _a8126100443 (Set)
020 _a812610046X (Vol.2)
020 _a8126100478 (Vol.3)
020 _a8126100486 (Vol.4)
035 _a(BD-RjUL)61079
040 _aBD-RjUL
_beng
_cBD-RjUL
041 _aeng
082 _223
_a658.8
_bREA 1998
245 0 0 _aReadings in marketing management /
_cEdited by S. D. Sharma
260 _aNew Delhi :
_bAnmol Publications Pvt Ltd.,
_c1998.
300 _aV :
_bill. ;
_c22 cm.
505 _aVol. 1 : dynamics of modern marketing --- Vol. 2 : marketing organization and information system ---Vol. 3 : marketing strategies and new challenges --- Vol. 4 : Case studies in marketing management.
650 _aMarketing management
_9181767
700 _aSharma , S. D., editor
_9181768
942 _2ddc
_cBK
999 _c60955
_d60955