000 00905nam a2200265 a 4500
001 74662
003 BD-RjUL
005 20211209082602.0
008 181114s1981 okua b 001 0 eng
035 _a(BD-RjUL)74880
040 _aDLC
_cDLC
_dDLC
_dOCoLC
_dBD-RjUL
_beng
041 _aeng
082 0 0 _223
_a658.8
_bTHG 1981
100 _aThompson, Howard Arthur,
_d1931-
_9224900
245 0 4 _aThe Great writings in marketing :
_bselected readings together with the authors' own retrospective commentaries /
_cHoward A. Thompson.
250 _a2d ed.
260 _aTulsa, Okla. :
_bPennWell Pub. Co.,
_cc1981.
300 _axiii, 682 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
_9224898
942 _2ddc
_cBK
999 _c74662
_d74662