Central Library, University of Rajshahi

Metatheory and consumer research [by] Gerald Zaltman, Christian R. A. Pinson [and] Reinhard Angelmar.

By: Zaltman, GeraldContributor(s): Pinson, Christian R. A [joint author.] | Angelmar, Reinhard [joint author.]Material type: TextTextLanguage: English Series: Editors' series in marketingPublication details: New York, Holt, Reinhart and Winston [1973]Description: xiv, 226 p. illus. 24 cmISBN: 003091566XSubject(s): Metatheory | Consumer behaviorDDC classification: 001.42
Item type: Books
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Holdings
Item type Current library Collection Call number Copy number Status Notes Date due Barcode
Books Books Central Library, University of Rajshahi
Reading Room 		Non-fiction 001.42 ZAM 1973 (Browse shelf(Opens below)) C-1 Not For Loan GBP A75434
Books Books Central Library, University of Rajshahi
General Stacks 		Non-fiction 001.42 ZAM 1973 (Browse shelf(Opens below)) C-2 Available GBP A75435

Bibliography: p. 202-215.

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